You want to create products that matter – faster, with more confident and stronger team alignment. In this course, you’ll learn the craft of Product management and how to take ownership of value maximization and delivery, product discovery, backlog management and decision-making while staying grounded in Scrum values and empiricism.

Throughout the training, you’ll work on real-life examples and apply AI tools such as ChatGPT and Gemini in hands-on exercises. Whether you’re crafting a Product Vision, refining a Product Backlog, or prioritizing features, you’ll see how AI can support and accelerate your work.

Topics include
The training is set up around building a product, with topics such as:

• Agile & Scrum essentials: Understand the principles of Agile, empiricism and the Scrum framework (Scrum values, accountabilities, events, and artifacts).
• Product Owner accountabilities: Learn what it means to own a Product within a Scrum Team.
• Product Vision & Product Goal: Define clear and inspiring direction connected to measurable outcomes.
• Story Mapping & Product Backlog Items: Turn user needs into transparent, well-structured Product backlog items.
• Backlog Refinement: Collaborate with your Scrum Team to prepare work for upcoming Sprints.
• Road mapping & Planning: Create realistic, outcome-driven roadmaps that align with product goals.
• Prioritization: Apply techniques to order the Product Backlog for maximum value.
• Design Thinking (complementary practice): Explore customer empathy and solution design in harmony with Scrum.
• Generative AI for Product Owners: Learn how to apply tools like ChatGPT and Gemini to brainstorm, write, refine, and align faster, while keeping human intuition in the loop.

This training is for you if you recognize any of these situations

• You want to learn and improve your Product Owner skills with practical tools and real-world techniques.
• You’re a Product Manager, Business Analyst, entrepreneur, or innovator who wants to grow in modern product delivery practices.
• You’re curious how AI can support you as a Product manager in discovery, refinement, and decision-making.
• You’re looking for an official worldwide recognized certification to showcase your skills in Product Management.

What you will learn

• Understand the accountabilities and mindset of a Product Owner within the Scrum framework.
• Vision to Product: translate a Product Vision into Product Goals, Product Backlogs, and Product Backlog Items.
• Practice Product backlog refinement, stakeholder management, and prioritization to maximize value.
• Apply AI tools to support ideation, backlog refinement, and communication.
• Build with confidence, do product discovery, planning, and stakeholder engagement, while maintaining empiricism and Scrum values.

After this training

• You’ll know how to create products that matter to customers and teams.
• You will take ownership of your product value, with clarity and confidence.
• You’ll be able to lead Product discovery discussions and stakeholder conversations effectively.
• You’ll feel equipped to use AI tools responsibly to accelerate your product work.
• You’ll be officially registered with Scrum Alliance as a Certified Scrum Product Owner® (CSPO®).

Together, we’ll help you grow as a confident, capable Product Owner, ready to lead with a hands-on approach.

At Connected Movement
At Connected Movement, we combine proven content with real-world experience. Our trainers actively work in Product and Agile roles and know what it takes to succeed in practice. You’ll be part of an interactive learning experience with room to ask, practice, and reflect.

After the course, you’ll be connected to our growing community – so you can continue learning, asking questions, and applying what you’ve learned.

Course details

• Format: Instructor-led (onsite)
• Duration: 2 days
• Language: English (Dutch available if all participants agree)
• Trainer: Gino Shahidi, Certified Scrum Trainer® (CST®)
• Certification: Certified Scrum Product Owner® (CSPO®) from Scrum Alliance. No written exam – certification is granted based on full and active participation.
• Includes: Lunch, course materials